Psychology of Motivation

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Psychology of Motivation
By:"Lois V. Brown"
Published on 2007 by Nova Publishers

In psychology, motivation refers to the initiation, direction, intensity and persistence of behaviour. Motivation is a temporal and dynamic state that should not be confused with personality or emotion. Motivation is having the desire and willingness to do something. A motivated person can be reaching for a long-term goal such as becoming a professional writer or a more short-term goal like learning how to spell a particular word. Personality invariably refers to more or less permanent characteristics of an individual's state of being (eg: shy, extrovert, conscientious). As opposed to motivation, emotion refers to temporal states that do not immediately link to behaviour (e.g., anger, grief, happiness). This book presents that latest research in this field.

This Book was ranked 2 by Google Books for keyword motivation.

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